ASEAN Ports Association Malaysia (MAPA)

Port confident of achieving 8% growth this year

GELANG PATAH: Port of Tanjung Pelepas (PTP) expects a healthy and sustainable growth this year despite operating in a challenging business environment.

The positive outlook is based on the port’s outstanding performance in the first half of 2010 when it registered 13% growth compared with the same period the previous year.

In May this year, its monthly throughput volume stood at 572,444 20-ft equivalent units (TEUs), the highest ever handled in a single month since it started operations 10 years ago.

Prior to that, the highest number of containers handled in a single month was 557,693 TEUs in August 2009.

PTP’s monthly throughput volume in May stood at 572,444 TEUs, the highest ever handled in a single month since it started operations 10 years ago.

 “We managed to increase the number of containers handled and achieved the highest growth among the world’s top 20 container ports in 2009,” an official from PTP told StarBiz.

He said the achievement was commendable despite last year’s sluggish economy, which saw a drastic downturn in the containerised traffic sector worldwide.

Industry reports have listed only four of the world’s top 20 container ports that recorded growth in 2009, and all of them are in the region.

The four ports were PTP, which recorded 2.4% growth, and three Chinese ports – Qingdao (2.4%), Tianjin (2.3%) and Guangzhou (1.7%). Other heavyweights such as Singapore’s PSA experienced a drop of 13.5%, Hong Kong down by 14.3% and Shanghai by 10.7%.

The International Monetary Fund said in a report recently that the global economy was recovering better than expected but at varying speeds.

While most of the emerging and developing countries are experiencing steady growth, the growth in developed countries is not that impressive.

The United States and European economies are beginning to see a dip and the current downtrend in global container traffic would continue until the year-end.

“But we are confident that PTP will record 6.5 million TEUs this year, representing 8% growth from six million TEUs handled in 2009,” the official said.

He added that PTP would maintain its efficient services and provide top-notch services at competitive cost to clients.

Crane moves at the port now averaged 34 to 35 per hour, which is way higher than the industry average of 28 moves per hour.

He said PTP handled close to 80 vessel calls a week and with the current berths and 44 quay cranes, the port could handle up to nine million TEUs.

By: ZAZALI MUSA

IN SPITE of the difficult yet challenging economic recession that it encountered recently, Penang Port Sdn Bhd has managed to keep afloat and still perform at its best.

It did experience difficulties in the beginning. However, every cloud has a silver lining and for Penang Port, abundant opportunities emerged, just waiting to be capitalised on.

This was due to the following factors:

* Marketing strategy

In line with the Penang Port’s strategy to be supply-driven and make Penang Port a mainline port, it has embarked on several key projects.

Presently, Penang Port captures more than 90 per cent of the market share in port handling for trade by sea within the hinterland of four northern states of the peninsular and more than 50 per cent of the market share for the southern Thai region.

Its market assessment was clear – the hinterland generates cargoes and Penang is an important link for exporters and importers ensuring they remain competitive and connected in world markets.

* Continuous demand and ample resources

With continuous support from the existing hinterland and future hinterlands such as Medan, Myanmar, Bangladesh and the Indian sub-continent, Penang Port is capable of performing at its best.

Ample resources from Penang Port’s skilled and motivated employees as well as loyal and supportive stakeholers contributed to its growth and sustainability as a major port in the northern region.

In line with this, the expansion and acquisition of state-of-the-art equipment also helps to propel it to be a world-class port.

* Geographical location

Thanks to its strategic geographical location as well as being within the Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT), the Penang Port manages to stay ahead, providing the best for its customers.

“Penang Port can be positioned as a regional transshipment hub and upgraded to be one of the major container ports in the Bay of Bengal,” said its managing director Datuk Ahmad Ibnihajar.

PORT THROUGHPUT

For the year 2009, Penang Port handled a total of 929,639 twenty-foot equivalent units (TEUs), a growth of 3.1 per cent from 958,476 TEUs in 2008.

This was quite an achievement as many other ports in the region were registering negative growth then.

As a multi-purpose port, Penang Port handles dry bulk cargo, liquid bulk cargo, break bulk cargo and also containerised cargo.

Cargo handling performance in 2009 registered a marginal decrease of 6.69 per cent to 24,278,244 tonnes compared with 26,019,903 tonnes in 2008, but for the year to date for 2010, cargo handling recorded a growth rate of 51.59 per cent to 4,361,478 tonnes compared with 2,877,082 tonnes the previous year.

Swettenham Pier Cruise Terminal

“Penang Port was proud to receive the RMS Queen Mary 2, one of the world’s largest ocean liners, when it made its maiden call at the Swettenham Pier Cruise Terminal on February 4.

“It marked a new milestone for the port operations in handling cruise liners.

“With more international cruises berthing at the Swettenham Pier, we aim to achieve higher and better revenue in the near future,” said Ahmad.

With the continuous support of anchor customers, Ahmad said Penang Port managed to handle cruise vessels in spite of the economic downturn in recent times.

Port Achievements

Penang Port has also embarked on a corporate branding exercise.

“Our objective is to elevate the port into a powerful and influential name as well as the brand ambassador for Malaysia, and at the same time ensure the achievement of its long-term objectives.

“This is in line with our infrastructure expansion and attaining the latest port equipment to ensure that Penang Port achieves the efficiency of a world-class port,” said Ahmad.

Penang Port also aims to enhance its image and services and at the same time send out the right message of what it represents or stands for and what it aims to be in the future.

“The whole idea of corporate branding is not only about image building but also about culture and vision.”

Penang Port also strives to deliver on its promises to its customers.

The year 2009 marked another milestone in the history of the port.

It was the first port in Malaysia to receive the MS1900-2005 Quality Management System – Requirement from Islamic Perspective on Provision of Container Handling Services and Warehouse certification from Sirim.

“In order to enhance our safe working environment, we are also undertaking a programme for the OSHAS 18001-2007/MS1722-2005 certification which is expected to be completed by this year,” Ahmad said.

MALAYSIA’S major ports should be able to withstand the onslaught of the global economic crisis, at least for this year.

In fact, many are still projecting growth in volume although business may not be as robust as in previous years.

There are about seven major container ports in the country – Northport and Westports in Port Klang; Penang Port; Port of Tanjung Pelepas and Johor Port in Johor; Bintulu Port in Sarawak; and Sapangar Bay Container Port in Sabah.

The harsh impact of the global economic crisis has resulted in declining world trade. However, healthy intra-Asian trade and higher local public spending growth is expected to spur more imported goods and raw materials.

OSK Research, which has lowered the country’s gross domestic product forecast for this year to 1.1% from 2.7%, says the RM7bil economic stimulus plan by the Government should be able to support high public spending this year.

Most analysts say the ports’ stellar performance in past years has boosted their resilience to sail through the choppy waters.

Moreover, they are somewhat “protected” from the economic storm due to their location, particularly those along the Straits of Malacca, the main maritime trade route in Asia.

Ports in east Malaysia are also strategically placed in the Brunei, Indonesia, Malaysia, Philippines-East Asean Growth Area (BIMP-EAGA).

It helps, too, that the ports have a mixed portfolio of handling transhipment as well as exports and imports. Most of the Malaysian ports managed to meet volume targets last year although by the fourth quarter, early signs of a trade decline were evident.

Northport (M) Bhd and Westports Malaysia Sdn Bhd, the two terminal operators at the country’s maritime gateway Port Klang, are confident of maintaining volumes this year.

Northport posted slightly more than three million 20ft equivalent units (TEUs) last year, up 5% from 2007. It also expects to continue its RM585mil expansion plan which will be funded with internal funds.

On the other hand, Westports recorded around 16% volume growth in 2008 to slightly under five million TEUs. The positive forecast this year is supported by Westports’ biggest customer, CMA-CGM. Similarly, the global slowdown has not thrown a spanner in the works for Westports’ RM800mil expansion. The port’s container terminal five has been completed, adding a capacity of 1.2 million TEUs to a total of 7.2 million TEUs.

Its executive director Ruben Emir Gnanalingam, in his New Year’s message to the staff of Westports, says the company will embark on plans to consolidate its business in terms of processes, staff skills and initiatives given the relatively quieter period.

“Our manpower strength is currently at 3,650, which is sufficient to see us through the expected volume.

“Our next batch of recruits would probably come in during the second quarter of next year,” he said.

The country’s main transhipment port, Port of Tanjung Pelepas (PTP), expects to break even this year at 5.6 million TEUs.

“The current situation is unprecedented,” says chief executive officer Capt Ismail Hashim, adding that the best and worst-case scenario would see a 15% rise or 10% drop in cargo volume for the year.

Noteworthy is that PTP has experienced a 6% contraction in cargo volume in the final quarter of 2008 against the corresponding period a year earlier.

“But we are keeping our hopes up as our main-line operators, such as Maersk and Evergreen, are anticipating marginal growth this year,” he says. “The non-decline forecast is largely based on our exposure to the still healthy intra-Asian trade.”

Penang Port, according to its chief operating officer Mohd Niana Merican Abd Kadir Merican, expects a flat growth this year given the uncertainties going forward while Sapangar Bay Container Port (SBCP), managed by Sabah Port Sdn Bhd (a wholly-owned subsidiary of Suria Capital Holdings Bhd), is not expecting volumes to fall.

Sabah Port also manages seven other ports in Sabah. Suria Capital group managing director Datuk Abu Bakar Abas is optimistic of the outlook for this year due to the Government’s stimulus package to boost economic activity in the country.

By SHARIDAN M. ALI

AS the economy shifts to a lower gear, it may be the right time for the local port industry to focus on improving infrastructure and raising efficiency levels.

This will enable port operators to provide cost-effective services to customers in the near term while ensuring that when the world trade picks up, they are able to seize the opportunities in the longer term.

In recent years, major ports in Malaysia have utilised almost full capacity to cater to the booming business, which in turn has prompted them to embark on major expansions.

According to Malaysia’s Maritime Institute senior fellow Nazery Khalid, it is crucial for local ports to continually improve their infrastructure, efficiency, productivity and performance to offer customers value for money, especially in this climate that is proving to be extremely challenging for the shipping industry.

“Unlike Westports, Northport and Port of Tanjung Pelepas, which are on par with the world’s best container ports, there are some other local ports that can improve their services.

“The other local ports must benchmark themselves against regional heavyweights like the Singapore Port, Shanghai Port and Hong Kong Port which are among the world’s top five container ports in terms of volume.

“Malaysian ports can certainly improve on many fronts to enhance their competitiveness to attract more main-line operators (shipping companies) to call at their terminals,” he adds.

He suggests that port operators thoroughly assess their current positions and chart their next course of action to weather the global economic downturn.

“Amid the economic and seaborne trade slowdown, port operators must plan their resources meticulously and find ways to harness their strengths to place themselves on a stronger platform.

“Now is the time to identify areas of weaknesses which they may have overlooked during busier times,” Nazery says.

As the most cost-efficient mode of trade transport, where 90% of goods are transported via sea, the shipping industry is vulnerable to any slowdown in the world economies against a backdrop of declining trade volume.

On the flip side, it is also well positioned to benefit from the up-tick in economic activity.

By SHARIDAN M.ALI